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We Need To Keep Re-Inventing The Wheel

Many people have often repeated Bod Dylan's song title from the 60"s "The times they are a changin" and I for one have used it over and over. After reading the article below from Knowledge@Wharton it reflects on just how long we take to realize that something isn't just quite right. 

In today's world what we know today from what we learned yesterday will not be that valuable tomorrow. We don't need Moore's Law to tell us that. Look at what you did today and think "will my customer tomorrow want something different?" Are you doing what you do because it is what you know? Do you need to see what you do from the user's perspective? Is your product's value dying off? 

Could that be what is happening to the movies? To the music? 

This story that I have linked too has so many really good thoughts. Read it slowly.

What's Wrong with This Picture: Kodak's 30-year Slide into Bankruptcy - Knowledge@Wharton

When new technologies change the world, some companies are caught off-guard. Others see change coming and are able to adapt in time. And then there are companies like Kodak -- which saw the future and simply couldn't figure out what to do.

via knowledge.wharton.upenn.edu

Related articles

• Kodak Bankruptcy Dims Once Bright Hollywood Star (huffingtonpost.com)

No Hollywood Ending: Filmmaker James Kerwin on the Future of Independent Movie Production - Knowledge@Wharton

Aspiring filmmaker James Kerwin had an image in his mind -- a 1940s-era Lauren Bacall wearing Humphrey Bogart's trench coat and walking through city streets at night. That image was the genesis of his first feature film, Yesterday Was a Lie, a black-and-white noir-style science fiction mystery starring Kipleigh Brown, Chase Masterson (who also served as producer) and John Newton. The independently produced film draws on myriad arcane influences ranging from Jungian psychology to quantum physics.

via knowledge.wharton.upenn.edu

This is a really intersting read from Knowledge@Wharton re: movie making and current business models.

There is a reference to the music industry and their desire to hang onto their deteriorating or dying business model.

Things are changing so fast that anyone today with a Flip camera and a YouTube upload can make a movie. Maybe not on the same scale as Yesterday Was a Lie but a movie just the same. We can upload it to YouTube and get recognition which is what we are all after. 

In the end we may need the distribution connections however in the beginning the sky is the limit. Make it, go for it. Instead of $200,000 you can spend $200 and be that movie maker that you believe in. 

Leo Laporte talks about telling studios that they would need 500 million to set up a tech network show and then he does it for under 100 thousand. He is online to generate 5 to 7 million in revenues for 2010. 

There is a new business model out there and you may be able to find it but the old farts won't.

Talk about disruption!