In the GigaOM feed for Friday 3/26/2010 there was an article regarding smartphone’s entitled 1 in 2 Americans Will Have a Smartphone by Christmas 2011 and it should be food for thought. It’s short, read it.
First, not everybody buying a smartphone is a techie. That would be the first attempt at denial. “It’s for the techie’s or the kid’s.” Look around, that is not true.
The smartphone was an easy concept to understand and started out slowly. Since we all use computers at work and at home these days, the smartphone fell into place. There was just one two more pieces that assisted the acceptance; it was both 1) unique and 2)fun. I am not sure of the order of those 2 points. In the beginning it set you apart and you became addicted, thus crackberry.
For quite some time now businesses have pushed the likes of the Blackberry, then the iPhone and now the Android (Google) phone. They are all growing in popularity.
The general populace has also taken to the smartphone. Initial use of the cell phone was to place calls and then the kids started text messaging and we had to figure that out. The extension to email, surfing the web, GPS and now the wonderful world of the apps should have been written in the wind – a strong one. From the article mentioned above these phones were referred to as superphones, I like that.
Malcomb Gladwell, we have passed the “Tipping Point”.
Where is this all going? Well if you have software application that is accessed via a computer and at the same time can be accessed via the web perhaps it is time to develop an smartphone app for your software application. It could help you sell more. Think mobile society and it is advancing at a terrific rate of speed.
Personally (as I have written) I did not want one however in the last 4 months of having a Droid I am now obsessed with what I can do with it. In all of my life (read long time) I have never been as fascinated with something in technology as I am my Droid.
Think mobile (and no gas).
I know, that was a groaner.
